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EDITORIAL ILLUSTRATION
Editorial illustration offers a different challange, communicating complex ideas through a single image. Working with publications across tech, finance, and culture, here is a collection of illustrations that simplify information while inviting curiosity and conversation.
PROJECT TYPE:
Publication, Magazine, Online
Role:
Senior Designer
@selman.nyc
Production
Typography
Layout
Art direction
Photography
Art Direction
Campaign Assets
Visual Direction
Motion Design
Brand System
Digital Assets
CANDYLAB
Candylab is a New York-based toy company known for its beautiful, minimal mid-century designs. As the company grows, its expanding library of toys and lines created confusion for customers. With all hands on deck, we clarified its architecture, refined its positioning, and developed a cohesive visual identity that distinguishes each product line while preserving the craftsmanship and nostalgia.
PROJECT TYPE:
Branding, Strategy, Digital
Role:
Senior Designer
@selman.nyc
Art Direction
Campaign Assets
Visual Direction
Motion Design
Brand System
Digital Assets
CANDYLAB
Candylab is a New York-based toy company known for its beautiful minimal mid-century designs. As the company grows, its expanding library of toys and lines created confusion for customers. With all hands on deck, we clarified its architecture, refined its positioning, and developed a cohesive visual identity that distingueishes each product line while preserving the craftsmanship and nostalgia.
PROJECT TYPE:
Branding, Strategy, Digital
Role:
Senior Designer
@selman.nyc
☺︎ 2026
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